* CLASSES FOR ALL PROGRAMMES LISTED BELOW START IN MARCH 2021

DEPARTMENT OF COMMUNICATION STUDIES

Certificate in Advertising and Promotions (NEW)

The Certificate in Advertising and Promotions will develop students’ basic skills in marketing, graphic design, and communications. It will expose them to all the facets of today’s advertising industry, such as digital marketing, animation, copywriting and event management, all of which are important elements in brand positioning and consumer engagement.

Certificate in Graphic Design (NEW)

The Certificate in Graphic Design will develop students’ basic skills in the latest technologies, while building a foundation in design. Students will learn the elementary theories of layout, type, colour and illustration, and become proficient in the use of electronic technologies for graphic communications. The 15 credits attained in the certificate can be transferred into the AAS and BA Graphic Design degrees.

Certificate in Photography and Video (NEW)

In an increasingly digitized world where attention spans are less than ten seconds, it is critical to use effective visuals to capture significant moments, enhance messages, boost engagement, and ignite social media. These are some of the skills with which the Certificate in Photography and Video will equip students; these will allow them to tell stories using powerful still and moving images.

Certificate in Public Relations (NEW)

Given that public relations and advertising go hand in hand, the contemporary public relations practitioner must be multi-skilled and able to multi task. With this in mind, this certificate is designed to prepare graduates to take charge of the social media presence of organizations, write and present speeches, organize PR events (mindful of all protocols), and deal with press releases to name a few.

Essential Skills for the Workplace Certificate (NEW)

This certificate is designed to equip participants with universal workplace skills such as the ability to produce a professional résumé, communication proficiency, professionalism, credibility, competence in Microsoft Office, and service orientation, which will enhance their employability.

DEPARTMENT OF JOURNALISM AND MEDIA

Certificate in Film and Video Production

In this introductory certificate students will be exposed to basic video producing, editing, scriptwriting, and film studies.

Certificate in Journalism

This certificate programme is specifically focused on developing basic reporting skills.